When you’re thinking of running a PPC campaign for your business it is important that you recognise that every industry will differ in terms of the Cost Per Click. There are many reasons for this, including bid rates and competitiveness of keywords etc.
Here are the average cost per clicks for each industry in the UK for July 2019.
As you can see there is a huge variance depending on the industry. Insurance companies and products average at over £6 per click.
Using this data correctly will help you create a campaign that can add huge value to your business growth.
Need help? Speak to a PPC specialist at Damteq today.
