Imagine your favourite brand, whether it offers services, technology, beauty or fashion the font that was selected was done so for a very important reason. Now imagine the brand with a completely different typeface, for example, if it’s a technology company envision it with a serif font or a font that's more cursive. A technology...Read More
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When you’re running an Adwords campaign for your business it is vital that it is planned and set up properly, and optimised regularly. If it isn’t set up correctly, you run the risk of wasting a huge amount of money and it will not add any value to your conversion and enquiry rates. One of...Read More
We’re now in an age where when we want something, we want it now, but we don’t want the hard sell. A lot of website visitors sometimes feel reluctant to put through a contact form in fear that they will get a hyped up sales-person calling them and trying to flog them every service underneath...Read More
If you are at all familiar with SEO strategies you will be very well aware of the fact that SEO changes ALL the time. When it comes to local SEO, it’s more important than ever that you optimise your on-site and off-site SEO strategies for clients and customers who may be searching for your local...Read More
When you’re starting a business or introducing a new service, one of the first things you need to consider is what kind of domain name to purchase. There are lots of things to bear in mind and so many suppliers to choose from. When we work with a new client we often get asked the...Read More
Nowadays logos are everywhere and can be bought for as little as a fiver begging the question, why do I need to invest in professional logo design? There are two main reasons which I have explained below. 1. Create a visual representation of your services. The first reason is visually expressing your brand and the services you offer...Read More
Passwords are by no means the most exciting topic to read about on a blog, but chances are you use passwords everyday to access sensitive data, and a weak or compromised password can lead to a whole host of problems and even trouble. This topic has been a long time coming, but in recent months...Read More
Your website is so important to your business, we know that. One of the most frustrating things when browsing the web is when you find that perfect website on Google, click on it and it takes forever to load. By the time it’s loaded you’ve already given up and disengaged with it. One of the...Read More
When you’re working with a Digital Marketing Agency you will often hear them talk about your bounce rate. It’s a very important part of analysing your website, but what is it, why is it so relevant and how can it be improved? Let me explain… The king of algorithms, Google say that a bounce rate is ‘the...Read More