Web Development, Branding, and SEO for Sale Group
Sale Group is a family-run business group that has specialised in building services since 2000. Offering various mechanical and maintenance services to high-profile budlings and clients, they came to Damteq wanting to redesign and reposition their branding to reflect the calibre and reputation of their clients, the quality of their work, and the company’s heritage.
As well as the branding, they wanted a new website that demonstrated their people-first values and showcased their client projects – this would be a tool to help them reach their objective of becoming a £50m turnover business by the end of 2023.
The Strategy.
Here’s what their website looked like when they first came to us. ➡️
It was clear that it needed a whole new look, so we got to work on creating bespoke website design and branding concepts that were consistent and reflective of their work calibre and the clients they support.
Our UX team conducted in-depth research and worked with our design and development team to create a website that didn’t just look the part but also offered a stellar user experience to Sale Group’s target audience.
Once the website went live in April 2022, we followed this up with a complete marketing strategy to help give them a post-launch marketing boost and get them on the way to reaching that £50m turnover objective.
Web Design & Development
WordPress Build
Rebranding & Logo Creation
UX & UI Research
SEO Management
Ongoing Support
Brand & Marketing Strategy
The Result.
We delivered a complete overhaul to their branding, website structure, and messaging to create a more regal website experience.
In terms of marketing, we helped them achieve top-of-page positions for over 20 relevant high-volume keywords through a focused SEO strategy, helping to drive more traffic and leads through their website.
167%
Increase in Organic Traffic
130%
Increase in Avg. Session Duration
87%
Increase in Website Enquiries
Damteq have helped us to create and maintain a timeless and unique brand which is well-recognised within our industry. They have also assisted us with rebranding our content for our annual charity golf day.
Dan, in particular, has been excellent at helping us to create videos for both our re-launch and golf day.