Certified Google Premier Partner
Experienced Paid Search Agency Partnered With Google Ads and Microsoft Ads.
Build your brand and product awareness and maximise your ad performance with our paid search advertising services, delivered by a Google Premier Partner and Microsoft Ads partner agency. As an experienced paid search agency, we deliver impressive ad results and ROI through Google Ads, Microsoft Ads, Amazon Ads and eBay Ads.
Chat to a SpecialistDiscuss your Paid Search project with our PPC Specialists
We're excited to hear about your PPC project. Fill in the short form below to arrange a call with our PPC Specialists.
What is Paid Search Advertising?
Paid Search is a form of PPC (Pay-Per-Click) Advertising that focuses on showing relevant ads to people based on the information, products, or services they’re searching for on platforms like Google, Bing and Amazon.
By creating ad campaigns that target specific keywords and search terms, as well as predefined audience demographics, you can position your ads in front of your ideal customers at each stage of your customer journey, helping to nurture them towards conversion.
With the right approach, Paid Search can be an invaluable tool for improving brand and product awareness and increasing leads and sales.
Increase Traffic & Conversions.
We set clear and realistic KPIs and regularly monitor them to ensure we’re driving qualified website traffic and generating the right kind of conversions that will help you reach your growth goals.
Enhance Your Brand Awareness.
Positioning engaging ads at the top of search results pages can significantly increase your brand and product awareness, driving more sales and revenue into your business.
Full Control Over Budgets.
With a fixed-free monthly retainer and complete control over your budget, you can rest assured that your costs won’t fluctuate or that you are overspending on your paid search campaigns.
Detailed Ad Tracking.
By setting up tracking codes on your website and tracking the conversion types that matter most to you, our PPC Specialists can monitor your campaign performance and optimise for maximum conversions.
What’s better for conversions? Paid search or organic search?
People who click on paid search ads are much more likely to be ready to buy than people searching and clicking on organic results.
That’s why paid search visits for ecommerce websites have a 35% higher conversion rate than organic search visits!
Google Ads Management
Drive targeted traffic to your website or product listings with paid search campaigns on the world’s biggest search platform.
As a Google Premier Partner agency, we have unrivalled experience in creating optimised account structures and high-performing campaigns across all Google Ads formats, including Search, Display, Shopping, Video and Performance Max.
Explore our Google Ads services
Microsoft Ads Management
It may be the most popular, but Google isn’t the only search engine out there!
Our Microsoft Ads specialists can help increase your paid search visibility, performance, and conversions by launching targeted advertising campaigns on Bing and other platforms in the Microsoft Advertising Network, like Yahoo, Outlook, and MSN.
Explore our Microsoft Ads services
Amazon Ads Management
As the world’s biggest online retailer, Amazon is one of the best places to promote and sell your products.
Our PPC Specialists can help you maximise your product visibility and increase sales by displaying targeted ads to people searching for similar items or who have previously shown interest in or interacted with products like yours.
Contact us to learn moreeBay Ads Management
Want to get more eyes on your eBay products or auctions?
By setting up and managing optimised eBay ad campaigns, we can help launch targeted Search, Display, and Offsite ads that help you get your products in front of thousands of shoppers on the eBay platform and other advertising networks like Google Shopping.
Contact us to learn moreFAQs
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What's included in your monthly performance reports?
At the start of each month, we’ll send you a detailed breakdown of your paid search account performance from the previous month.
These reports will explain how much has been spent, the budget allocation across each campaign within your accounts, the performance of these campaigns (impressions, clicks, and conversions), the type of conversions recorded, and which search terms led to a conversion.
This gives you a complete picture of your ad campaign performance and the results being generated.
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What level of input would you need from us?
We handle all the day-to-day heavy lifting when it comes to setting up, managing, and optimising your paid search campaigns.
Occasionally, we’ll need your input on things like complex product information, rules and regulations specific to your industry, and making changes to your landing pages if we need access.
We will also check with you before changing daily or lifetime budgets so you always have control over your ad spend.
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How do you choose which keywords to target?
Using keyword research tools like Google Keyword Planner and Semrush, we conduct in-depth research and analysis of your top keywords to identify the best possible opportunities for your keywords.
These opportunities will be based on multiple factors: keyword search volume, competition, search intent, and the average CPC (cost-per-click).
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What are negative keywords?
Just as we can select which keywords we want to target, we can also give platforms like Google Ads a list of keywords you do not want to target.
By monitoring your ad performance and keyword engagement and keeping this list of negative keywords up-to-date, our PPC Specialists will ensure that your ads are only being served for terms relevant to your offerings and the audiences you’re targeting.
Want to advertise on social media platforms too?
If you want to build your brand awareness and target specific audience segments on social media platforms like Facebook, Instagram, LinkedIn and TikTok, check out our Paid Social page to learn more about our Paid Social Ads management services.
Explore our Paid Social services
We're proud to be a Google Premier Partner.
Only the top 3% of agencies worldwide are a Google Premier Partner, and there are less than 180 agencies in the UK. Being a Premier Partner means we adhere to Google's rigorous standards for PPC management, using only the best-in-class techniques to ensure your campaigns succeed. It's a testament to our commitment to excellence and our dedication to helping your business thrive.
Learn more about Google PartnersSee our space.
Located between Portsmouth and Southampton in the town of Fareham, our Digital Marketing Agency HQ is a beautifully designed 3,000 sqft space which has been purposely created to allow our creative and marketing teams thrive in a super creative environment. We're proud to be able to showcase our amazing space where we regularly meet with our clients, partners and people. Our home, can be your home too.
Arrange to pop in for a coffeeBusiness Growth and Marketing Articles.
Our team of Specialists regularly write articles and insights. You can see our latest ones below.
Consent Mode Explained: How Does It Affect User Tracking?
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What Is Growth Marketing & What Does It Involve?
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6 Web Design Principles: Why They Matter & How to Nail Them
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