What Are Google’s Core Web Vitals & Why Do They Matter?
In May 2020, Google introduced a new set of metrics called ‘Core Web Vitals’ that measure how fast, responsive, and stable your website is and judged your website’s overall perfor...
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How to Prepare for the European Accessibility Act (EAA) 2025
This June, the European Accessibility Act 2025 is coming into force. This new EU legislation is a huge step forward for digital accessibility and inclusive user experiences, with mandated minimum c...
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AI in UX: How AI Tools Are Being Used To Enhance UX Design
Like many other areas of digital marketing, AI has made some huge leaps in the UX world over the last few years. New AI-powered tools and software are constantly emerging that can help UX designers...
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Google’s November 2024 Core Update Explained
On the 11th November 2024, Google began rolling out their third and final Core Update of the year, which completed its rollout on the 5th December 2024. Previously, we’ve seen a Core Update i...
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