Website Redesign for Local Neurological Charity, Rainbow Centre
The Rainbow Centre is a local Fareham based charity that specialises in supporting people with Neurological conditions through a system of learning called Conductive Education (CE) which is a form of specialised neuro-rehabilitation.
With a dated website, The Rainbow Centre knew that to move forward and achieve their fundraising targets and continue the work they do, they would need to modernise their online presence.
The two main goals of the new website for the charity were to improve and modernise the look of their online presence and to achieve their digital fundraising targets.
With the desire for a more modern and professional website, we decided to play on the colourful nature of the logo throughout the website, whilst refining the clutter by carefully using white space, clearly defined sections and simple navigation.
To help the charity work towards its online fundraising goals, we integrated an online donations platform which is ever present in the header on all devices. This gives potential donors ample opportunity to donate in a frictionless system directly on the website.